Chen Lei

Pinduoduo is a mainstream e-commerce application product for the domestic mobile Internet.

In 2021, Pinduoduo's annual GMV was 2441 billion yuan. It is a third-party social e-commerce platform focusing on C2M group shopping. It was established in September 2015. Users can buy high-quality goods at a lower price by initiating group purchases with friends, family, neighbors, etc. Pinduoduo aims to gather the power of more people, buy better things at a lower price, and experience more benefits and fun. The social concept formed through communication and sharing has formed Pinduoduo's unique new social e-commerce thinking.

In December 2019, Pinduoduo was selected as one of the 100 role models of the 2019 China Brand Power Festival.

In March 2021, Huang Zheng resigned as chairman of Pinduoduo and was succeeded by co-founder Chen Lei. As of the end of 2020, Pinduoduo had 788.4 million active buyers, making it the e-commerce platform with the largest user base in China.

On September 1, 2022, Pinduoduo launched a cross-border e-commerce platform, tentatively named "Temu".