The content marketing operations position on JD.com is responsible for formulating and executing content marketing strategies for the JD.com platform, and enhancing brand awareness and user stickiness through the creation, release and promotion of high-quality content. Job responsibilities include market research, competitive product analysis, content planning, creation and editing, social media management, data analysis, etc.

Content marketing operations personnel need to work with various departments to ensure the quality and effectiveness of content, and optimize and adjust based on data analysis results.

They need to have good creativity, communication and data analysis skills to achieve brand communication and sales goals.