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What does JD.com's FMCG business mainly do?

| 2Person Answer

京东大快消事业群囊括了京东商城销售快消品、生鲜商品的所有品类,业态包括针对线下店的2B业务、跨境电商业务等。

具体业务单元包括消费品事业部(主要运营京东超市频道)、新通路事业部、生鲜事业部、京东全球购、京东美妆以及线下生鲜超市品牌7FRESH。

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电商日记

系互联网项目运营者、设计师、企划人、TMT爱好者,曾参与多个新锐互联网项目开发与运营。

JD.com's FMCG business group covers all categories of FMCG and fresh products sold on JD.com, including 2B business for offline stores, cross-border e-commerce business, etc.

Specific business units include the Consumer Products Division (mainly operating JD.com's supermarket channel), New Channel Division, Fresh Food Division, JD Global Shopping, JD Beauty, and offline fresh food supermarket brand 7FRESH.

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Jingdong fast-moving products actually refer to some products. For example, the snacks and meals we usually eat, which are things that we will not use again soon after buying, are all fast-moving consumer products

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