To increase the basic sales of JD.com's self-operated new products, you can consider the following methods:

1. Optimize product pages: Make sure that the information such as the title, description, picture and price of the product page is accurate, clear and attractive. Through excellent product page design and detailed product description, more potential buyers can be attracted.

2. Provide competitive prices: On the JD.com platform, price is an important competitive factor. Make sure that your product price is competitive. You can determine the appropriate price by studying the market price and the pricing strategy of competitors.

3. Actively participate in promotional activities: JD.com platform often holds various promotional activities, such as limited-time discounts, full-reduction discounts, etc. Actively participating in these activities can attract more attention and purchase intention.

4. Provide good after-sales service: Good after-sales service can improve customer satisfaction and reputation. Make sure to respond to customer inquiries and complaints in a timely manner, and provide fast and accurate solutions.

5. Increase product exposure: Through JD.com's advertising promotion services, you can increase the exposure of products on the platform. You can choose appropriate advertising formats, such as homepage recommendations, search promotions, etc., to attract more target customers.

In addition, building a good brand reputation, accumulating positive user reviews, and providing high-quality products are also the key to increasing basic sales. By combining the above methods, you can increase the exposure and sales of JD.com's self-operated new products.