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How does JD.com promote its new retail?

| 1Person Answer

1、标题一定要精准

并且要覆盖着行业里面比较多的关键词,只有这样,当你的数据越来越好,这步是十分重要。

2、主图

标题是决定排名的决定性因素,所以主图一定要突出产品,展示出卖点只有这样才能更好的传递信息给消费者,现在有很多人都是直接看到主图就拍下了。是因为有些主图已经把所有的卖点功能之类的都展示出来了。

3、访客

你想去做排名,那么就要先调整好数据然后去做销量。

4、评价问题

做几个优质评论,尽量把产品外观、质量、发货时间、售后、服务等优点都表达出来,这样的评论多了,就会被认定是优质宝贝,而且对转化也有比较大的帮助。

5、做好店铺的综合指标

提升动态评、售后指标等等,因为这些部分没有做好,说明店的综合能力不足。

6、朋友圈营销

是推广最直接、最简单的方法,可以通过将链接分享到朋友圈,推荐给身边的亲戚朋友,让他们购买。商品让他们满意,他们又会推荐给他们的朋友,扩大了推广圈子,自然有更多的流量和转化了。

7、京挑客

是与第三方合作分,由媒体选择商品信息在自己的资源上进行推广,最终为商家带来销售。此广告形式按cps进行结算,即商品成交后才需要支付相应的广告费用。

Professional answer

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互联网电商科技君

喜欢说实话的西装,耿直不是我的错

1. The title must be accurate

and cover more keywords in the industry. Only in this way, when your data is getting better and better, this step is very important.

2. Main picture

The title is the decisive factor in determining the ranking, so the main picture must highlight the product and show the selling point. Only in this way can the information be better conveyed to consumers. Now many people take pictures directly after seeing the main picture. This is because some main pictures have already shown all the selling points and functions.

3. Visitors

If you want to rank, you must first adjust the data and then do sales.

4. Evaluation issues

Make a few high-quality comments, try to express the advantages of product appearance, quality, delivery time, after-sales, service, etc. If there are more such comments, it will be recognized as a high-quality baby, and it will also be of great help to conversion.

5. Do a good job in the comprehensive indicators of the store

Improve dynamic evaluation, after-sales indicators, etc., because if these parts are not done well, it means that the comprehensive ability of the store is insufficient.

6. Circle of friends marketing

It is the most direct and simplest way to promote. You can share the link to the circle of friends and recommend it to relatives and friends around you so that they can buy it. If the product satisfies them, they will recommend it to their friends, expanding the promotion circle, and naturally there will be more traffic and conversion.

7. Jingtiaoke

It is a cooperation with a third party. The media selects product information and promotes it on its own resources, which ultimately brings sales to the merchant. This form of advertising is settled according to cps, that is, the corresponding advertising fee needs to be paid only after the product is sold.

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