1. You can take a look at Dangdang.com, the former e-book giant. Do you think Dangdang.com is alive or dying?

2. JD.com’s book business did not make money for five years. Now it is profitable. How much of JD.com’s profit does it account for? You can check this. I didn’t seem optimistic when I looked at it before, but JD.com had to do this to attract traffic and enrich its product line. But I feel that pure e-book business is not easy to do.

3. With the popularization of electronic products such as mobile phones, the national paper reading rate is getting lower and lower. The trend of paper bookstores closing down is getting more and more serious. What do you think is the point of doing pure e-commerce?

To sum up, I personally think that this business is not easy to do. Of course, it depends on your personal ability. If you can subvert this industry or have a groundbreaking model, you should be able to succeed. Thank you