1、根据公司战略目标,负责运营第三方平台销售渠道,制定运营计划并统筹执行,对销售额负责;
2、熟悉第三方平台运营规则,善于分析并把握用户需求,制定相应的产品需求和推广计划;
3、跟踪分析店铺各项运营数据及活动情况,制定持续改进措施;
4、严格控制毛利率和投入产出比,提高店铺点击量、转化率、客单价等,完成业绩指标;
5、研究平台运营工具及规则变化,提出相应方案和建议,提高入店流量,增大点击率和浏览量、转化率等指标;
1. According to the company's strategic goals, be responsible for operating third-party platform sales channels, formulate operation plans and coordinate implementation, and be responsible for sales;
2. Be familiar with the operating rules of third-party platforms, be good at analyzing and grasping user needs, and formulate corresponding product needs and promotion plans;
3. Track and analyze various store operation data and activities, and formulate continuous improvement measures;
4. Strictly control gross profit margin and input-output ratio, increase store clicks, conversion rate, customer unit price, etc., and complete performance indicators;
5. Study platform operation tools and rule changes, put forward corresponding plans and suggestions, increase store traffic, increase click-through rate, page views, conversion rate and other indicators;