JD stands for Jingdong.

JD.com (stock code: JD) is a Chinese self-operated e-commerce company. Its founder, Liu Qiangdong, serves as the chairman and CEO of the board of directors of the Jingdong Group.

It has Jingdong Mall, Jingdong Finance, Paipai.com, Jingdong Intelligence, O2O and overseas business departments.

In 2013, it officially obtained the virtual operator license.

In May 2014, it was officially listed on the Nasdaq Stock Exchange in the United States.

In July 2015, Jingdong was selected into the Nasdaq 100 Index and the Nasdaq 100 Average Weighted Index.

In June 2016, it reached a deep strategic cooperation with Walmart, and No. 1 Store was merged into Jingdong.

Business philosophy

1. Cooperation: Internationalization brings global competition. The Chinese e-commerce field is changing rapidly. As a flagship enterprise that bears the brunt, Jingdong will inevitably usher in more intense and even fierce commercial competition.

Faced with increasingly fierce market competition, JD.com always reminds itself: we should not only strengthen close cooperation with strategic partners, but also cooperate with opponents on the basis of full competition. The cooperation that JD.com understands is win-win cooperation and joint complementary cooperation. The "win-win competition" brought by cooperation is the eternal concept of JD.com's development.

2. Integrity: JD.com adheres to the concept of putting people first and enterprises second, and people-oriented in development, and establishes the most harmonious cooperative relationship with users, suppliers, investors and other multi-party partners on the basis of integrity.

"Integrity" represents the sincere attitude that JD.com insists on in the cooperative relationship, while "faith" represents JD.com's development creed based on "credit". It can be said that "integrity" is both JD.com's code of conduct and JD.com's code of ethics.

3. Making friends: If JD.com is likened to a high-speed running machine, then users, employees, investors, suppliers and other multi-party partners are indispensable components of this machine. Only the close cooperation of multi-party partners can make this huge machine run normally.

Therefore, in the process of doing business, JD.com strives to have more emotional exchanges with every customer or partner, and slowly transform the business circle into a circle of friends, rather than pure business dealings. Doing business is about being a human being, and you must first be a good person.