1. Distribution model: "Distribution", as the name implies, is to upload products in large quantities through the platform, win by quantity, so that the store can grow rapidly.

Advantages: Simple and easy to operate, just need to upload new products every day.

Products are launched faster, and new products are uploaded in batches every day, which is faster than other non-distribution model products.

It is conducive to establishing a stable sales outlet, which is equivalent to "first come, first served". If you enter early, you can understand the rules and dynamics of the market too early, and you can respond in time when encountering different situations.

Disadvantages:

The workload is large, and a large number of new products need to be uploaded. Even with various auxiliary software, it will be a bit difficult.

High timeliness requirements for suppliers. There are too many products, and it is impossible to correspond to suppliers one by one. It is easy to have problems such as customers placing orders but unable to determine the source of goods.

The store positioning style is chaotic, and it is impossible to effectively analyze the planning direction of the store and conduct store positioning.

2. Refined operation model: Generally speaking, it is to combine channels, conversion processes and user behavior data to carry out targeted operation activities for users with higher churn rates to improve the overall target conversion rate.

Advantages: Focus on the operation of single products, and it is easy to make products popular and hot-selling.

You can focus on studying data, and the workload of refined operations is less. In addition, the small amount of products makes it easier to analyze data, optimize products, data, costs and prices.

Disadvantages:

1. It requires relatively high data analysis capabilities of operators.

2. It requires relatively high supply chain for operators.

3. Backlog of inventory, which requires relatively high funds.