1. Understand the target audience: Have an in-depth understanding of the consumer group of standard products, including their needs, purchasing habits and consumption psychology.

2. Accurate positioning: According to the characteristics and needs of the target audience, formulate marketing strategies and promotion methods that meet the characteristics of the product.

3. Pricing strategy: According to product characteristics, market demand and competition, formulate a reasonable pricing strategy.

4. Build brand image: Enhance brand awareness and reputation through effective brand marketing activities.

5. Optimize the supply chain: Improve inventory management and logistics distribution efficiency to ensure that products are delivered to consumers quickly and accurately.

6. Provide quality services: Including after-sales service, return and exchange policies, etc., to provide consumers with a good shopping experience.

7. Data analysis and optimization: Regularly collect and analyze sales data, understand sales conditions and consumer feedback, and continuously optimize operation strategies.

8. Cooperation and alliance: Find partners that complement your own brand or products, establish strategic alliances, and expand market share.

9. Continuous innovation: Pay attention to industry trends and changes in consumer demand, constantly introduce new products, and enhance product competitiveness.

10. Customer care: Improve customer stickiness and repurchase rate through personalized recommendations, membership systems, etc. In general, the operation of JD's standard product categories requires comprehensive consideration and planning from multiple aspects such as positioning, price, brand, service, and data analysis in order to gain an advantage in the fiercely competitive market.