Whether Temu cross-border e-commerce is worth doing needs to be comprehensively evaluated based on factors such as market trends, competition conditions, resource input and expected returns. At present, the cross-border e-commerce market has become a fast-growing industry with huge potential and opportunities, but there is also fierce competition and various uncertainties. Therefore, for those who want to enter this industry, they need to carefully analyze the market situation, formulate appropriate business strategies, and invest sufficient resources and energy to gain a foothold and succeed in the fiercely competitive market.