The employment prospects of e-commerce are very good at present, and the companies we contact are short of relevant talents. This is because:

1. The development of the e-commerce industry has entered a new format

On the one hand, e-commerce is based on the domestic trade e-commerce model of Taobao and Tmall, and the development of cross-border e-commerce to self-media new retail e-commerce and other formats. The demand for talent positions is becoming more and more segmented, and the gap is getting bigger and bigger. On the other hand, there are more and more e-commerce platforms, from Taobao, Tmall, 1688, JD.com, Pinduoduo, to AliExpress, International Station, Amazon, Shopee, Fish, LAZADA and other e-commerce platforms, to social media Douyin, Kuaishou, Toutiao, Xiaohongshu, etc., all involved in e-commerce, as well as life services such as Meituan and Ele.me, all of which require a large number of e-commerce talents.

2. The number of e-commerce professionals is small, and the social demand is large

According to the student statistics of the Ministry of Education, the number of students enrolled in e-commerce majors from 2015 to 2018 does not exceed 300,000 per year. According to the data of the E-commerce Development Research Center, the demand for e-commerce positions is more than 10 million. There is a huge gap in the market.

3. The division of labor in e-commerce positions is becoming more and more refined

E-commerce related positions include e-commerce platform development and maintenance personnel, including system development, web front-end development, database, security, APP development, website construction and other positions, as well as e-commerce artists, customer service, operations, operations, management, and other positions, as well as self-media operations, design, content marketing, live broadcast marketing and other related positions. There is a huge demand for all of them, especially since 2018, there has been a huge talent gap in content marketing and social e-commerce.

4. Controlling the overall situation and outstanding professionalism are more popular in the society

E-commerce employment talents need to have a clear understanding of e-commerce as a whole and have expertise in specialized job skills. Companies will welcome such e-commerce talents very much. Therefore, if you find your own goals and positioning, you will definitely gain something.