亚马逊直播功能
统计数据表明,在亚马逊上观看视频的买家转化为有效买家的次数比不观看视频的买家高出 3.6 倍。
Amazon Live带货,对卖家有何好处?
1
品牌卖家优势大
亚马逊对品牌卖家的扶持与认同我们有目共睹,这次也不例外,有品牌备案的卖家享有优先权。
理由是品牌卖家产品本身品质更有保证,又有数量可观且有粘性的粉丝用户,推广起来更容易。
2
增加潜在消费者与卖家的接触
借助直播功能,卖家可以与消费者直接进行互动。直播带货模式自身带来的话题性和关注度,也可以有效的吸引大量潜在消费者与卖家相接触。
同时为产品提供多元化的推广,也让顾客更加直观地了解产品、熟悉产品特点,带来更好的购物体验。
Amazon live streaming function
Statistics show that buyers who watch videos on Amazon are 3.6 times more likely to become effective buyers than those who do not watch videos.
What are the benefits of Amazon Live for sellers?
1
Brand sellers have great advantages
We have all seen Amazon's support and recognition of brand sellers, and this time is no exception. Sellers with brand records enjoy priority.
The reason is that the quality of brand sellers' products is more guaranteed, and they have a considerable number of sticky fans and users, which makes it easier to promote.
2
Increase contact between potential consumers and sellers
With the live streaming function, sellers can interact directly with consumers. The topicality and attention brought by the live streaming model itself can also effectively attract a large number of potential consumers to contact sellers.
At the same time, it provides diversified promotion for products, allowing customers to understand products more intuitively and become familiar with product features, bringing a better shopping experience.