亚马逊acos计算公式:ACoS = 广告投入/销售额;
ACoS=(点击单价*点击)/产生销售额销售额=客单价*销售数量;
ACoS=(点击单价*点击)/(客单价*销售数量)销售数量=转化率*点击流量,等等
Amazon ACoS calculation formula: ACoS = advertising investment/sales;
ACoS=(click price*click)/sales generated Sales = customer price*sales volume;
ACoS=(click price*click)/(customer price*sales volume) Sales volume=conversion rate*click traffic, etc.