What is the normal click-through rate for Shopee keyword ads?
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2Person Answer
点击率有3%以上的话。就算是正常的点击率了。点击率可以反应有多少人感兴趣，如果点击率过低，说明我们的产品不够吸引人，或者价格，主图不吸引人，关键词不清晰等。
Professional answer
If the click-through rate is above 3%, it is considered a normal click-through rate. The click-through rate can reflect how many people are interested. If the click-through rate is too low, it means that our products are not attractive enough, or the price, main picture is not attractive, the keywords are not clear, etc.
Generally, 60~70% is considered normal.
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