A+。
对于品牌店铺而言,亚马逊产品描述部分可以以A+的形式出现,即图文版品牌描述。
通过丰富的产品细节图和使用场景,可以提升买家的购物体验,在延长买家停留时间的同时,进一步提升转化率。实际数据表明,带有A+页面的产品转化率比普通产品高出40%以上。因此产品描述不仅限与文字编辑,还要兼顾图片处理。
A+.
For brand stores, the Amazon product description can appear in the form of A+, that is, a graphic version of the brand description.
The rich product details and usage scenarios can enhance the buyer's shopping experience, while extending the buyer's stay time and further improving the conversion rate. Actual data shows that the conversion rate of products with A+ pages is more than 40% higher than that of ordinary products. Therefore, product descriptions are not limited to text editing, but also need to take into account image processing.