How to choose keywords for Amazon promotion?
以下是一些选择亚马逊推广关键词的方法：
1.产品自身属性：从产品的功能、特点、材质、用途等方面挖掘关键词。
2.竞争对手分析：研究竞争对手的产品页面和关键词，借鉴相关的关键词。
3.亚马逊搜索框：利用亚马逊搜索框的自动提示功能，获取相关的热门搜索词。
4.买家评论：查看买家的评论，从中发现潜在的关键词需求。
5.相关工具：使用亚马逊关键词工具，如 MerchantWords 等，获取更多关键词建议。
6.品牌词和长尾词：同时考虑品牌词和一些较长的、具体的长尾关键词。
Professional answer
Here are some ways to choose keywords for Amazon promotion:
1. Product attributes: dig out keywords from the product's functions, characteristics, materials, uses, etc.
2. Competitor analysis: study competitors' product pages and keywords, and learn from related keywords.
3. Amazon search box: use the automatic prompt function of the Amazon search box to obtain relevant popular search terms.
4. Buyer comments: check the buyer's comments to find potential keyword needs.
5. Related tools: use Amazon keyword tools such as MerchantWords to get more keyword suggestions.
6. Brand words and long-tail words: consider brand words and some longer, specific long-tail keywords at the same time.
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