亚马逊开店存在的风险如下:
1.注册账号难:注册账号的要求越来越严格,很多的卖家不清楚注册的注意事项,导致填完了一整套资料之后没有办法申请账号。建议可以找专业的人士询问,或者寻求招商经理的帮忙。
2.死账号风险:店铺注册成功以后,在店铺运营时一定要注意店铺的一些违规政策,如果违反了有可能会被警告犯了严重的错误,还有可能导致封店。
3.资金投入大:卖家在做产品销售知识初期需要投入一些资金,但是回款需要一定的周期时间,不可能等待上一期的回款到账再做下一批的货物销售,如果出了30单以后拥有很好的数据,那么就能够对下个月的销售量做预测,这时就要做大量的备货,也就需要投入更多的资金,如果一旦没有处理好资金问题,会产生一定的损失,更严重者会导致资金断裂。
4.产品跟卖:因为跟卖就存在着风险,首先如果不知道跟卖的这个产品,别人在国外是否有授权?是否有商标注册?一旦经发现别人有商标注册对卖家进行投诉的话,那店铺最轻产品下架,重则店铺被封。
5.账号关联:亚马逊不允许卖家们在亚马逊同站点上进行多账号的操作,也就是说亚马逊平台有规定,一个人一套资料只能注册一个店铺。如果想要同站点注册另一个账号的话就需要卖家使用到不同的资料,并且操作上也需要完全不同,网络设备,网线,电话等全部都要求不一样,一经发现,亚马逊就会判定两家店铺有关联。轻则进行下架产品,重则也会有店铺被封的影响。
The risks of opening a store on Amazon are as follows:
1. Difficulty in registering an account: The requirements for registering an account are becoming more and more stringent. Many sellers are not clear about the precautions for registration, which leads to the inability to apply for an account after filling out a complete set of information. It is recommended to ask a professional or seek help from the investment manager.
2. Risk of dead account: After the store is successfully registered, you must pay attention to some of the store's illegal policies when operating the store. If you violate them, you may be warned that you have made a serious mistake, and it may also lead to the closure of the store.
3. Large capital investment: Sellers need to invest some funds in the early stage of product sales knowledge, but it takes a certain period of time to collect the funds. It is impossible to wait for the previous period's collection to arrive before selling the next batch of goods. If you have good data after 30 orders, you can predict the sales volume for the next month. At this time, you need to prepare a lot of inventory, which requires more funds. If the capital problem is not handled well, there will be certain losses, and more serious cases will lead to capital rupture.
4. Product follow-selling: Because follow-selling involves risks, first of all, if you don’t know whether the product you are following is authorized by others abroad? Is there a trademark registration? Once you find out that someone else has a trademark registration and file a complaint against the seller, the store will at least have its products removed from the shelves, or at worst, the store will be closed.
5. Account association: Amazon does not allow sellers to operate multiple accounts on the same Amazon site, which means that the Amazon platform stipulates that one person can only register one store with one set of information. If you want to register another account on the same site, the seller needs to use different information, and the operation must be completely different. The network equipment, network cables, telephones, etc. all require different requirements. Once discovered, Amazon will determine that the two stores are related. At the very least, the product will be removed from the shelves, and at the worst, the store will be closed.