以shopee的SLS物流为例,在大多数国家,首重为10g,每10g为续重。折算成本国货币,每10克约0.2元至0.6元,一公斤货物运费约25元。每个国家都有不同的运费标准,具体请参考官方运费表,大家都知道货物越重运费越高,所以很多跨境电商的货物大多都是小件,比如耳机,首饰等。
Take Shopee's SLS logistics as an example. In most countries, the first weight is 10g, and each 10g is the additional weight. Converted into the country's currency, it is about 0.2 yuan to 0.6 yuan per 10 grams, and the freight for one kilogram of goods is about 25 yuan. Each country has different freight standards. Please refer to the official freight table for details. Everyone knows that the heavier the goods, the higher the freight, so many cross-border e-commerce goods are mostly small items, such as headphones, jewelry, etc.
The basic formula for pricing: Profit = Revenue - Cost, that is, selling price = cost + profit; but because Shopee's shipping fee is not charged according to the actual shipping fee, a hidden shipping fee needs to be added to this pricing, so the formula becomes selling price = cost + hidden shipping fee + profit.