Cross-border e-commerce is probably a common job in Shenzhen. It mainly refers to the friends who do B2C business of Amazon, Wish, Shopify, Shopee, Lazada, Aliexpress, Dhgate, etc., and also refers to some B2B business friends.

In other places, I think it would be more troublesome to recruit people, but it is probably not too difficult in Shenzhen, of course, under the premise that the salary is okay.

Of course, I have to talk about the reasons for the difficulty: there are probably

1/ There are still quite a lot of large cross-border e-commerce companies, and basically there are large batches of big sellers in various industries. They occupy 70% of the market share, and the platform is spread across major channels. They even have their own websites and overseas warehouses. In fact, it is easy for them to recruit people overall. But it is not easy to find high-quality talents sometimes, because those who have done well all want to start their own business and know the methods;

2/ E-commerce talents are highly mobile and have a wide range of product choices. Good products can easily make people make quick money. On the contrary, bad products will make people feel that they cannot stay. Therefore, it is difficult to find suitable talents and recruit people in industries with relatively poor product advantages;

3/ E-commerce talents require more operational capabilities. Not only must they know English, but they must also understand data analysis and have a certain ability to create hot products and bring benefits to the company;

4/ Then the cost of recruiting for e-commerce companies is getting higher and higher. Basically, novices can earn 5k+, and experienced people can earn 8k or 10k... The company is under great pressure, so naturally they have to think twice before recruiting, and it is not easy to recruit.