Shopee

Singapore's e-commerce service company

Shopee is an e-commerce platform in Southeast Asia and Taiwan.

Founded in Singapore in 2015 and headquartered there, Shopee has expanded to seven markets including Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. Shopee has a variety of products, including consumer electronics, home furnishings, beauty and health care, maternal and child products, clothing and fitness equipment.

Shopee has more than 30 million social media fans, 7 million active sellers, and more than 8,000 employees in Southeast Asia and China. It is the fastest growing e-commerce platform in Southeast Asia and the preferred platform for Chinese products to go overseas in Southeast Asia.

Shopee has been growing since its establishment.

In 2018, Shopee's GMV reached US$10.3 billion, a year-on-year increase of 149.9%.

In the first quarter of 2019, Shopee's quarterly GMV increased by 81.8% year-on-year, the total number of orders increased by 82.7% year-on-year, and the number of app downloads exceeded 200 million.

AppAnnie's "2019 Mobile Market" shows that Shopee ranked first in the number of downloads among global C2C shopping apps in 2018; iPriceGroup's 2019Q1 report shows that Shopee has become the most visited e-commerce platform in Southeast Asia in the first quarter of 2019 with a total of 184 million visits on PC and mobile terminals, and the only e-commerce platform with positive traffic growth.

Shopee established offices in Shenzhen and Hong Kong in January 2016 to carry out cross-border business, creating a one-stop cross-border solution for Chinese cross-border sellers, providing traffic, logistics, incubation, language, payment and ERP support.

In July 2017, the Shanghai office was established to serve the East China market.

In April 2019, in strategic cooperation with Xiamen City, the first Shopee cross-border incubation center in the country was completed in Xiamen, and a transshipment warehouse in Fujian was added. In June of the same year, a memorandum of cooperation was signed with the Hangzhou Cross-border E-commerce Comprehensive Pilot Zone to reach a strategic cooperation and release strategic cooperation initiatives such as regional infrastructure, talent development and industrial cluster construction.

Shopee's parent company Sea is the first Southeast Asian Internet company to be listed on the New York Stock Exchange (stock code: SE).

As of 2019, the proportion of e-commerce in the total sales of the overall retail industry in Southeast Asia is still relatively low, only 2-3%. According to the "China E-commerce Development Report (2018-2019)", in the first half of 2019, China's online retail sales of physical goods accounted for 19.6% of the total retail sales of social consumer goods. The Southeast Asian online shopping market has huge room for development.