shopee是东南亚地区的跨境平台,现在有着中国台湾、马来、菲律宾、越南、泰国、印尼、新加坡以及巴西(新开放站点)八个站点。今天就来一一介绍一下虾皮各大站点。
1、中国台湾站
现在大家都进入shopee,第一个站点默认就是台湾站,台湾站的没有语言障碍,运营起来更方便。台湾站客户单价最高,物流时效通常是5天左右,发圆通就可以了,且可以直接用中文交流,很适合有电商运营经验的大陆卖方转型做跨境用。
2、马来站
马来西亚人的消费能力逐年增长,物流时效大概是7-10天的样子,主要是用英语进行交流。适合国内电商卖家做转型用,也适合亚马逊、wish、速卖通等跨境电子商务平台销售商拓展东南亚市场。
3、印尼站
shopee平台的优势在于,你可以同时开通多个站点,一旦出到五单,你就可以找到你的运营经理开通另外一个站点,比较推荐的是开通印尼和泰国两个站点。
4、菲律宾站
菲律宾站点出单也是比较容易的,只要实现本土化选品即可,并且菲律宾站也可以用英语直接交流,加上shopee独有的sip功能外,客服还可以帮助我们管理其他站点,所以自己都不用担心。
5、越南站
越南网站也是小语种的网站,订货量虽然少,在这6个网站中最容易被忽略,但是数据统计结果表明,越南站的转换率最高,顾客的需求明确,可以比较容易出单。
6、新加坡站
人口较少,消费者的购物能力较强,新加坡的整个电商环境、买家素质也还不错。但是,新加坡市场还是较小,出单量少,建议卖家走精品垂直路线。
7、泰国站
泰国站点的单量增速较快,也有不少中小卖家实现日单破百,中小卖家可以将泰国作为继台湾之后的一个新单量增长点。而且泰国的网络基础设施也很完善,每天平均网购待机时间为3.7个小时,登顶东南亚第一。
8、巴西站
巴西是世界第七大经济体,该站点是Shopee新增加的一个站点。巴西互联网普及率达到71%,网民数量达到1.5亿。巴西拥有拉美最大的在线零售市场,占拉美B2C电商市场份额的42%。而且,中国是巴西最受欢迎的跨境网购市场。
Shopee is a cross-border platform in Southeast Asia. It now has eight sites in Taiwan, Malaysia, the Philippines, Vietnam, Thailand, Indonesia, Singapore and Brazil (newly opened site). Today, let's introduce the major sites of Shopee one by one.
1. Taiwan Site
Now everyone enters Shopee, and the first site is Taiwan Site by default. There is no language barrier at Taiwan Site, which is more convenient to operate. The customer unit price of Taiwan Site is the highest, and the logistics time is usually about 5 days. You can send YTO Express, and you can communicate directly in Chinese. It is very suitable for mainland sellers with e-commerce operation experience to transform into cross-border use.
2. Malaysia Site
The consumption capacity of Malaysians is increasing year by year. The logistics time is about 7-10 days, and English is mainly used for communication. It is suitable for domestic e-commerce sellers to transform, and it is also suitable for cross-border e-commerce platform sellers such as Amazon, wish, and AliExpress to expand the Southeast Asian market.
3. Indonesia Station
The advantage of the Shopee platform is that you can open multiple sites at the same time. Once you have five orders, you can find your operations manager to open another site. It is recommended to open two sites in Indonesia and Thailand.
4. Philippines Station
It is also relatively easy to place orders on the Philippines site. As long as localized product selection is achieved, and the Philippines site can also communicate directly in English. In addition to Shopee's unique SIP function, customer service can also help us manage other sites, so we don't have to worry about it.
5. Vietnam Station
Vietnamese websites are also websites in small languages. Although the order volume is small, it is the easiest to be ignored among these 6 websites. However, the statistical results show that the conversion rate of the Vietnamese site is the highest, the customer's needs are clear, and it is relatively easy to place orders.
6. Singapore Station
The population is small, consumers have strong shopping ability, and the entire e-commerce environment and buyer quality in Singapore are also good. However, the Singapore market is still small, with a small number of orders, and it is recommended that sellers take the boutique vertical route.
7. Thailand Station
The order volume of the Thailand station is growing rapidly, and many small and medium-sized sellers have achieved more than 100 orders per day. Small and medium-sized sellers can use Thailand as a new order growth point after Taiwan. In addition, Thailand's network infrastructure is also very complete, with an average online shopping standby time of 3.7 hours per day, ranking first in Southeast Asia.
8. Brazil Station
Brazil is the world's seventh largest economy, and this station is a new site added by Shopee. Brazil's Internet penetration rate has reached 71%, and the number of Internet users has reached 150 million. Brazil has the largest online retail market in Latin America, accounting for 42% of the Latin American B2C e-commerce market share. Moreover, China is Brazil's most popular cross-border online shopping market.
According to investigation, Shopee currently has 11 sites. There are less than 14 sites, and more sites will be opened later. Shopee is an e-commerce platform in Southeast Asia and Taiwan, China. Currently, Shopee has 11 sites in Singapore, Malaysia, Philippines, Taiwan, Indonesia, Thailand, Vietnam, Brazil, Mexico, Colombia, Chile, etc.
Shopee is a cross-border platform in Southeast Asia, and now has eight sites in Taiwan, China, Malaysia, Philippines, Vietnam, Thailand, Indonesia, Singapore and Brazil (newly opened site). Today, let's introduce the major sites of Shopee one by one.