1. You are the one who knows the reason best after your account is blocked. It is nothing more than the following points:

Poor account performance (your account's customer indicators, order defect rate, cancellation rate, late shipment

rate and other indicators do not meet Amazon's requirements).

Violation of Amazon's sales policy (selling counterfeit goods, selling fake goods, seriously violating product uploads and ignoring platform requirements, when multiple accounts on the same site are linked, one account's sales authority is removed and other accounts have problems).

Selling products that the platform explicitly prohibits from selling.

In addition to the occasional accidental injury caused by the Amazon system, there are reasons for closing the account's sales authority, so don't ask your investment manager why your account is closed with an innocent face.

Be sure to understand the difference between them before writing an appeal!

2. Amazon's algorithm will catch the current and dig up the past.

From the flywheel theory summarized from its famous corporate culture, it can be seen that any experience that leads to customer dissatisfaction can be a reason for punishing sellers.

3. The content of the email complaint should be sincere and objective, with a three-paragraph structure, including finding out the problem, formulating an action plan and preventive measures

The attitude of admitting mistakes is very important. When sellers use written language, they should not express personal anger.

Find the direct cause of the account being blocked, analyze the cause, and analyze the factors that lead to customer dissatisfaction in detail. Provide details

and accurate data as much as possible, and do not mention reasons unrelated to the account being blocked.

Sellers should develop an effective improvement plan to ensure that similar things will not happen in the future. This plan should be as detailed as possible, and it should also be targeted and operational. Do not apply templates at will.

Sellers should also mention their expectations for account unfreezing and write corresponding store development plans.

The language expression should not be Chinese-style English, and should conform to the official language expression habits of emails. You cannot let Amazon think that you are a seller who has not passed the language barrier. Otherwise, it will have more reason to believe that you will not be able to do well on Amazon even if your account is unfrozen.