Amazon.com (NASDAQ: AMZN) is the largest online e-commerce company in the United States, located in Seattle, Washington.

It is one of the earliest companies to start e-commerce on the Internet. Amazon was founded in 1995. At the beginning, it only operated online book sales business, but now it has expanded to a wide range of other products, including DVDs, music CDs, computers, software, video games, electronic products, clothes, furniture, etc. Amazon's original plan was to start making profits in 4 to 5 years. The Internet bubble in 2000 made Amazon's steady growth style a unique story. In the 1990s, many Internet companies grew rapidly. At that time, Amazon's shareholders kept complaining that Bezos's business strategy was too conservative and slow. During the Internet bubble, those fast-growing Internet companies closed their businesses one after another, and only Amazon was profitable. In the fourth quarter of 2002, Amazon's net profit was about 5 million US dollars.

In 2004, it grew to more than 300 million US dollars. Bezos, who is far-sighted, saw the potential and characteristics of the Internet. When a large physical bookstore provides 200,000 books, an online bookstore can provide readers with more choices than 200,000 books. Books are a product with relatively slow circulation. Some books are suitable for sale in certain places, but not all books are suitable for all people. If the content is regional, then a certain region will be the main selling area, with a large number of the same books crowded, while other regions will have fewer such books. Although the sales volume is not large, the supply is not smooth. This leads to the situation of slow sales and out-of-stock of books. Online shopping has effectively avoided this situation. All regions are hot-selling areas and have common rights.