亚马逊订单缺陷率是由于卖家的订单导致买家提出退货、退款、负面评论或向亚马逊投诉而造成的。
这些缺陷包括未按时发货、订单取消、未按描述发货、延迟发货、包裹丢失或损坏、买家未收到商品、未按客户要求退货、未提供有效跟踪信息、未处理买家问题、订单处理时间过长、产品质量问题、虚假广告、卖家违反亚马逊政策等。
亚马逊会根据卖家的订单缺陷率来评估卖家的绩效,并可能导致卖家的账户被暂停或关闭。
Amazon's order defect rate is caused by the seller's orders leading to buyers filing returns, refunds, negative reviews, or complaints to Amazon.
These defects include failure to ship on time, order cancellations, shipments not as described, delayed shipments, lost or damaged packages, buyers not receiving items, returns not made as requested by customers, failure to provide valid tracking information, failure to address buyer issues, long order processing times, product quality issues, false advertising, sellers violating Amazon policies, etc.
Amazon evaluates sellers' performance based on their order defect rate, and may result in the suspension or closure of sellers' accounts.