Amazon follow-selling mainly appears in some popular product categories, such as electronic products, household items, beauty and skin care products, etc. Follow-selling sellers usually sell counterfeit or second-hand products similar to genuine products at a lower price on the same product page, thereby infringing the rights of regular sellers.

In order to protect the interests of consumers and legitimate operators, Amazon has been working hard to crack down on follow-selling, but there are still some follow-selling sellers who circumvent supervision in various ways. Therefore, sellers need to be vigilant at all times and report follow-selling behaviors in a timely manner to ensure a fair competition environment and consumer rights.