To set up Amazon coupons on the 17th, you need to log in to the Amazon Seller Center, select Add Coupon in Promotion Management, and then follow the instructions to fill in the coupon name, discount ratio, validity period, applicable products and other information. You can choose a fixed amount or discount ratio as the discount strength, and you can set conditions such as the minimum purchase amount.

After the settings are completed, click Save and Publish to allow customers to collect and use them within the specified time frame. Remember to close the coupon in time after the event to avoid unnecessary losses.