Generally, after the Amazon platform determines that the store has infringed, the seller will receive an infringement email. Under the policy, there are three ways for sellers to deal with the infringement email.

The first one: reconciliation

Reconciliation is mainly when the store has been verified to be infringing. At this time, the seller can contact the intellectual property owner in time to reach an out-of-court settlement or have the court rule on compensation. If there is no response after contacting the other party, it is recommended to send several emails to the other party, and save the records of each sending for collection. If the other party still does not reply, you can directly appeal to the platform for the platform to make a ruling. If the other party's settlement conditions are too harsh and the settlement amount is too high when communicating with the other party to negotiate the settlement compensation, you can consider appealing to the court, and the court may reduce the compensation to a reasonable amount.

The second one: responding

If the seller determines or verifies that he has not infringed or the infringement is not established. It should promptly entrust a local lawyer in the United States to conduct infringement analysis and take response measures to reduce the cycle and delay of intermediate case processing.

The third type: Ignore

This situation is usually more common for novice sellers or when the store value is relatively low, or the amount of frozen funds is not high, so they choose to ignore complaints, not to settle, and not to respond to lawsuits.

Don't panic after receiving infringement emails from the Amazon platform. First do a preliminary investigation, identify the infringing products and infringement issues, and collect relevant evidence to understand the main reasons for the account freeze, and then submit relevant complaint materials.