1、宠物用品
根据华钜一站式平台得到的数据,去年美国宠物用品市场达667.5亿美元,其中有超过280亿美元用于宠物食品及天然食品,最新一周数据显示共有625款商品登榜亚马逊PetSupplies品类的相关榜单,其中亚马逊开店卖家涉及品牌数333个,并且登榜商品总评论数达1004940条,平均星级4.41星。
2、科技产品配件
这是一个大品类,并将继续看到大量的创新。无线产品现在非常受欢迎,其中包括无线扬声器、智能家居等等,例如2016年黑五期间,科沃斯智能扫地机器人成为“主角”,在感恩节当天旗舰机型DN78一款单品在累积销售额则高达176万美,据相关数据统计显示,预计到2020年,智能家居产品每年将卖出1.93亿件,说明该品类发展前景很大。
3、美容用品
爱美之心人皆有之,大家除了用美颜相机拍摄之外,美容用品比以往任何时候更加重要了,现在不仅是女性消费者希望任何时候看起来都很好看,也有越来越多的男性消费者注重自己的外在表现,他们随时都会在网上发布他们的照片,关于护肤彩妆类产品必不可少。
4、服装类目
服装总是会受到潮流趋势影响,所以对于那些有经验的人来说,此品类也很有商机。并且很多潮流趋势都是轮回的,有越来越多的消费者会在网上购买和销售二手衣服,因此亚马逊开店卖家也不要仅局限于销售全新的产品。
1. Pet supplies
According to data from Huaju One-Stop Platform, the U.S. pet supplies market reached $66.75 billion last year, of which more than $28 billion was spent on pet food and natural food. The latest weekly data shows that a total of 625 products were listed on the Amazon PetSupplies category, of which 333 brands were involved in Amazon's store openings, and the total number of reviews for the listed products reached 1,004,940, with an average star rating of 4.41 stars.
2. Technology product accessories
This is a large category and will continue to see a lot of innovation. Wireless products are very popular now, including wireless speakers, smart homes, etc. For example, during the Black Friday in 2016, Ecovacs smart sweeping robot became the "protagonist". On Thanksgiving Day, the flagship model DN78 had a cumulative sales of 1.76 million US dollars. According to relevant statistics, it is estimated that by 2020, 193 million smart home products will be sold each year, indicating that this category has great development prospects.
3. Beauty products
Everyone loves beauty. In addition to taking pictures with beauty cameras, beauty products are more important than ever before. Now not only female consumers want to look good at all times, but also more and more male consumers pay attention to their appearance. They will post their photos online at any time. Skin care and makeup products are indispensable.
4. Clothing category
Clothing is always affected by fashion trends, so for those who are experienced, this category is also very promising. And many fashion trends are cyclical, and more and more consumers will buy and sell second-hand clothes online, so Amazon sellers should not limit themselves to selling only new products.