Amazon is definitely better for cross-border e-commerce.

Amazon is the largest online e-commerce company in the United States. It has become the largest online cross-border e-commerce retail platform with the most product varieties in the world. It currently occupies a dominant position in Europe and the United States, so the Amazon platform has a very obvious advantage. Most of the consumers are middle-class high-quality customers in developed countries, and they don’t care much about the price. Therefore, the average customer price is high, the profit margin is guaranteed, the traffic is huge, and the self-operated logistics FBA system also brings great help to the seller’s operation.

Amazon has relatively high requirements for sellers, such as product quality, brand and other aspects. It is best to have better supplier cooperation resources.