如果您想在亚马逊视频上投放广告,可以使用亚马逊自有的亚马逊广告平台(Amazon Advertising Platform,AAP)进行投放。
以下是一些简单的步骤:
1. 登录 Amazon Advertising Platform 帐户:如果您还没有 AAP 账户,您需要登录并注册一个账户。
2. 创建一个广告计划:在 Amazon Advertising Platform 界面上,您可以选择“创建活动”按钮并设置您的广告计划,包括广告类型、广告预算和广告目标等。
3. 选择广告类型:在计划中,您可以选择不同类型的广告,包括标准、兴趣定向和行为定向广告等。
4. 设置广告预算:您需要选择您要花费的广告预算,并为每个广告计划设置投放时间和其他参数。
5. 创建广告并上传广告素材:接下来,您需要为您的广告创建有效的广告设计,并上传相关的广告素材,比如广告图片和视频等。
6. 审核您的广告:在广告素材已经上传后,您需要在 Amazon Advertising Platform 中提交您的广告以进行审查。 风格、文字、品牌和产品等不允许发布,需要对广告内容进行遵守广告审查规则。
7. 启动投放:通过审核后,您可以按照广告计划和预算来启动和管理您的广告投放,并监测广告投放的效果和反馈。
以上是亚马逊视频广告的基本投放步骤。请注意,投放广告需要了解广告定向、价格、素材质量等信息,并制定合理的广告规划和投放策略。如果您需要更多帮助,可以向亚马逊广告平台客服人员咨询并寻求支持。
If you want to run ads on Amazon videos, you can use Amazon's own Amazon Advertising Platform (AAP) to run ads.
Here are some simple steps:
1. Log in to your Amazon Advertising Platform account: If you don't have an AAP account yet, you need to log in and sign up for one.
2. Create an ad plan: On the Amazon Advertising Platform interface, you can select the "Create Campaign" button and set up your ad plan, including ad type, ad budget, and ad goals.
3. Select ad type: In the plan, you can choose different types of ads, including standard, interest-based, and behavioral-based ads.
4. Set an ad budget: You need to select the ad budget you want to spend and set the delivery time and other parameters for each ad plan.
5. Create ads and upload creatives: Next, you need to create an effective ad design for your ad and upload related creatives, such as ad images and videos.
6. Review your ad: After the creative has been uploaded, you need to submit your ad for review in the Amazon Advertising Platform. Styles, texts, brands, and products are not allowed to be published, and the ad content needs to comply with the advertising review rules.
7. Start the delivery: After passing the review, you can start and manage your ad delivery according to the advertising plan and budget, and monitor the effectiveness and feedback of the ad delivery.
The above are the basic delivery steps for Amazon video ads. Please note that to deliver ads, you need to understand information such as ad targeting, price, and material quality, and develop a reasonable advertising plan and delivery strategy. If you need more help, you can consult and seek support from the Amazon Advertising Platform customer service staff.
Amazon video advertising requires the following steps:
1. Register an Amazon advertising account: First, you need to register an Amazon advertising account and enter the Amazon advertising console.
2. Create an advertising plan: In the Amazon advertising console, click "Create a new advertising plan", select the "Video Ad" type, and then fill in the basic information of the advertising plan, such as the ad name, ad budget, bid, etc.
3. Select the advertising delivery method: In the advertising plan settings, you need to select the advertising delivery method, such as time delivery, geographical location delivery, etc.
4. Create an ad group: In the advertising plan, you need to create an ad group, select the video ad type, and upload advertising materials, such as video files, poster images, etc.
5. Set ad targeting and bids: In the ad group settings, you need to set ad targeting and bids, such as selecting the target audience, selecting the delivery media, etc.
6. Submit the advertising plan and wait for review: After completing the advertising plan settings, you need to submit the advertising plan and wait for review. After the review is passed, the advertisement can be launched.
In short, Amazon video advertising requires registering an Amazon advertising account, creating an advertising plan, selecting an advertising delivery method, creating an advertising group, setting advertising targeting and bidding, submitting the advertising plan and waiting for review. It should be noted that the quality of the advertising material and the accuracy of the audience targeting have a great impact on the advertising effect, and it is necessary to carefully formulate an advertising plan and delivery strategy.
First, you need to register your brand. After the registration, enter the advertisement, click on the brand advertisement, select the video, then add the ASIN and video, add keywords, and wait for the review to pass.