1.对店铺所要美工的产品详细情况比较清楚,包括:产品配色 产品功能 保质期 使用及操作说明等内容
2.懂得用户心里及兴趣爱好。根据用户的兴趣爱好 不定期收集独特的广告素材(如:雪花图 植物插图 表情 等)
3.学会并了解美工同行业设计海报的流行趋势;并掌握最新设计技能
4.美工设计处理好图片光影关系,做到明暗对比协调
5.优化美工图片调色,确定产品基本色调
1. Have a clear understanding of the details of the products that the store wants to design, including: product color matching, product functions, shelf life, usage and operating instructions, etc.
2. Understand the user's mind and interests. According to the user's interests, collect unique advertising materials from time to time (such as: snowflake pictures, plant illustrations, expressions, etc.)
3. Learn and understand the popular trends of poster design in the same industry; and master the latest design skills
4. The art design handles the light and shadow relationship of the picture well, and achieves a coordinated contrast between light and dark
5. Optimize the color of the art picture and determine the basic color tone of the product