1、 成本费不同
传统外贸关键集中化在大批货品,随后根据国外的物流行业开展多级别分销商,最后才会抵达终端顾客(公司或本人);而跨境电商则是直接面对终端顾客。
2、 流程不同
在传统贸易中,进出口贸易的流程繁杂,而跨境电商则规定尽量避免或减缩流程,乃至能够和中国电子商务相同根据直邮将货品直接发送至顾客手上。
3、 传播服务平台不同
传统贸易要用批發新闻资讯、电子邮件、展销会等信息流广告方式的服务平台开展传播和市场销售;而跨境电商则会根据Amazon、wish等服务平台直接把产品销售到顾客手上。
4、 模式不同
由于传统贸易要用信息流广告开展传播,而造成其基本模式为:B2B,而跨境电商因减缩中间商,多以服务平台直接市场销售,其关键模式为:B2C。
1. Different costs
Traditional foreign trade mainly focuses on a large number of goods, and then goes through multiple levels of distributors through the overseas logistics industry, and finally reaches the end customer (company or individual); while cross-border e-commerce directly faces the end customer.
2. Different processes
In traditional trade, the process of import and export trade is complicated, while cross-border e-commerce requires to avoid or reduce the process as much as possible, and can even send goods directly to customers through direct mail like domestic e-commerce.
3. Different communication platforms
Traditional trade uses wholesale news, e-mails, trade fairs and other information flow advertising platforms for communication and sales; while cross-border e-commerce will sell products directly to customers through platforms such as Amazon and wish.
4. Different models
As traditional trade uses information flow advertising to spread, its basic model is: B2B, while cross-border e-commerce reduces middlemen and mostly sells directly on service platforms, and its main model is: B2C.