The first one. After registering the store, first do data analysis, and use some product selection analysis tools and related data analysis to find out which products may have better sales, and then contact the product channel. Then send a small number of products to FBA to start testing. The test model often only has one SKU, which will greatly reduce inventory and compress costs. Then the operation will start to optimize and promote, and start to burn money.

First, spend time to make the Listing good. A good Listing includes a good title, picture, keywords, five-point description, etc. The title should be as long as 200 characters. Keywords can be compared with similar products. In the later stage, keywords can also be further optimized through different advertising strategies. The product description must reflect the biggest selling point and the difference of the product. The picture meets the standard and try to bring it into a certain scene.

After the product is on the shelf, you can contact the product reviewer to increase the rating of the listing. It is recommended to use automatic to test the in-site advertising at the beginning, and the advertising data should be analyzed accordingly. Manual advertising is carried out for words with high conversion. Then it is a process of continuous optimization for your own products and advertisements, making targeted adjustments according to different data performances, and finally you can try some off-site promotions to make your own products more targeted.

Another model is the no-source model. The early stage of this model is very simple, that is, to use the ERP system to distribute a large number of goods, and strive to occupy a certain share in a certain sub-category. In this model, you can only go the self-delivery model. It is recommended to find a freight forwarder directly to save a lot of trouble. However, this model must be converted to a boutique model in the later stage, otherwise it will not last long.

Taobao no-source sellers who made millions of dollars a month in 2015-2016 almost no longer play this model. There are many domestic products with such high cost performance, and there are always some products that contain huge profit margins.