通常来说,一款产品通常设置5-8个变体为宜。比如变体的价格设置成三段式:一个低价引流价、一个赚好评的中间价格、一个比较高的赚取利润的价格,通过这样的设置可以增加产品的曝光率和搜索量。
如果产品都是单一的价格,没有设置差价,其曝光率可能就会相对较低。
Generally speaking, it is advisable to set 5-8 variations for a product. For example, the price of the variation is set in three stages: a low price to attract traffic, a middle price to earn good reviews, and a relatively high price to earn profits. This setting can increase the exposure and search volume of the product.
If the product has a single price and no price difference is set, its exposure may be relatively low.