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What are the data analysis tools for cross-border e-commerce platforms?

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做跨境电商的朋友应该都会遇到各种各样的运营问题,需要分析数据,调研、分析对手,以及历史。那么跨境电商平台数据分析工具有哪些 让我们来了解一下这10款跨境电商数据分析工具吧。

1、SurTime工具箱

支持所有站点的关键词拓展,可以获取关键词热度,统计单词出现的频率。最牛逼的是全球唯一一款支持关键词一键筛选重组,快速复制符合Amazon规定的精确Search Terms。平均60刀/月,不过有个牛逼的采集店铺数据的采集器可以同时享用比较划算。

2、亚马逊船长

亚马逊船长(AMZCaptain)是一款基于SAAS的亚马逊卖家运营系统,可以帮助卖家进行市场调研、研究关键词、反查竞品词等。

3、Keepa

Keepa保存亚马逊上所有商品的价格历史,亚马逊是世界上最大和最可信的在线商家。用户可以单独追踪他们感兴趣的商品的价格走势,Keepa将在价格达到预定阈值时通知他们。 除了这个跟踪功能,Keepa利用清晰和精心布局的Keepa接口还可以用于浏览亚马逊的全系列产品,还有强大的便于省钱的搜索功能,比如每日降价。

支持的站点:亚马逊美国、德国、英国、法国、意大利、西班牙、加拿大、日本、印度、墨西哥、中国、巴西和澳洲。

4、AmzTracker抓客

抓客amztracker在亚马逊卖家营销服务软件领域中目前拥有最高的市场占有率,它由原美国资深亚马逊卖家和顶级技术团队共同创建,在2015年被中国深圳价之链公司收购。amztracker是一款通过后台操作为亚马逊卖家提供从调研、营销到售后等全方位服务的营销软件,主要功能是优化亚马逊Listing、关键词、和提升亚马逊Listing排名,提高销量、提高新品的流量。amztracker支持美国欧洲日本等11个亚马逊站点进行操作。

5、Jungle Scout

Jungle Scout分为WEB版本和插件版。插件版本主要是谷歌浏览器插件,方便浏览亚马逊的同时开发产品,而WEB版本是自带产品数据库还有产品数据以及销售数据追踪,可以方便开发产品的同时知道对手或者想要跟卖的产品的销售情况。

支持站点:德国,法国,加拿大,美国,英国,印度,西班牙,意大利,墨西哥。

6、CamelCamel Camel

CamelCamel Camel俗称“三个骆驼”,这是一款主要用来追踪亚马逊商品历史价格的工具。跟Keepa一样都是免费的可以用于追踪亚马逊产品的价格工具。CamelCamelCamel提供来自亚马逊,第三方新品,和第三方二手物品的价格跟踪,查看时间范围包括1个月,3个月,6个月,1年和所有时间。销售排名跟踪功能需要登录使用,与价格跟踪分布在不同的报表。鼠标移动过去,并不能精准展示鼠标定位的所有价格信息。

7、AMZShark

AMZShark是一套专注研究新产品的亚马逊选品工具,它包括Sales Tracker、Niche Scout、Search Rankings Tracker和Keyword Explorer等,可以追踪调查竞争对手listing的销售数据,发现新利基产品,探索关键字等等。

8、数据脉

数据脉是为亚马逊卖家量身打造的数据选品运营分析工具。使用数据脉,可以洞悉市场趋势、监控各种数据、提升流量和了解运营效果,从而成功打造亚马逊上最火的商品。

9、腾商Templus

腾商Templus亚马逊大数据统计与分析工具,有自动化报表导出,订单管理、实时监控,提供跨账号,跨站点的全维度数据统计,并通过微信,短信将销售,售后率,跟卖,账号质量度,排名,FBA退库等功能。Templus现对自动调价,关键字调研,关键字排名监控等功能研发。

10、TrendsAmazon

一款方便卖家做亚马逊调研的软件。调研商品历史价格信息,客户评论数,好评百分比,卖家数量,各项产品信息得分,综合得分评比等,可帮助卖家更方便做调研。

跨境电商运营数据工具分享就到这了,有需要的跨境电商卖家可以酌情去了解使用,一个符合你需要的跨境电商运营工具会让你事半功倍。

Professional answer

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熵谈电商

直击电商本质,探讨热门模式与话题,与大家共分享电商的那些事儿~

Friends who do cross-border e-commerce should encounter various operational problems, and need to analyze data, research, analyze opponents, and history. So what are the data analysis tools for cross-border e-commerce platforms? Let's take a look at these 10 cross-border e-commerce data analysis tools.

1. SurTime Toolbox

Supports keyword expansion for all sites, can obtain keyword popularity, and count the frequency of word appearance. The most awesome is that it is the only one in the world that supports one-click keyword screening and reorganization, and quickly copies the precise Search Terms that meet Amazon's regulations. The average cost is $60/month, but it is more cost-effective to have an awesome collector for collecting store data at the same time.

2. Amazon Captain

Amazon Captain (AMZCaptain) is a SAAS-based Amazon seller operation system that can help sellers conduct market research, research keywords, and reverse check competitor words.

3. Keepa

Keepa saves the price history of all products on Amazon. Amazon is the world's largest and most trusted online merchant. Users can individually track the price trends of items they are interested in, and Keepa will notify them when the price reaches a predetermined threshold. In addition to this tracking function, Keepa can also be used to browse Amazon's full range of products using the clear and well-laid Keepa interface, as well as powerful search functions that are easy to save money, such as daily price drops.

Supported sites: Amazon US, Germany, UK, France, Italy, Spain, Canada, Japan, India, Mexico, China, Brazil and Australia.

4. AmzTracker

Amztracker currently has the highest market share in the field of Amazon seller marketing service software. It was jointly created by former senior Amazon sellers in the United States and a top technical team, and was acquired by Shenzhen Jiazhilian Company in China in 2015. amztracker is a marketing software that provides Amazon sellers with a full range of services from research, marketing to after-sales through back-end operations. Its main functions are to optimize Amazon Listings, keywords, and improve Amazon Listing rankings, increase sales, and increase the flow of new products. amztracker supports 11 Amazon sites including the United States, Europe, and Japan for operation.

5. Jungle Scout

Jungle Scout is divided into a WEB version and a plug-in version. The plug-in version is mainly a Google browser plug-in, which is convenient for browsing Amazon while developing products, while the WEB version comes with a product database, product data and sales data tracking, which can facilitate product development while knowing the sales of competitors or products you want to follow.

Supported sites: Germany, France, Canada, the United States, the United Kingdom, India, Spain, Italy, Mexico.

6. CamelCamel Camel

CamelCamel Camel is commonly known as "Three Camels". This is a tool mainly used to track the historical prices of Amazon products. Like Keepa, it is a free tool that can be used to track the prices of Amazon products. CamelCamelCamel provides price tracking from Amazon, third-party new products, and third-party second-hand items. The viewing time range includes 1 month, 3 months, 6 months, 1 year and all time. The sales ranking tracking function needs to be logged in to use, and is distributed in different reports from price tracking. When the mouse moves over, it cannot accurately display all the price information of the mouse position.

7. AMZShark

AMZShark is a set of Amazon selection tools that focus on researching new products. It includes Sales Tracker, Niche Scout, Search Rankings Tracker and Keyword Explorer, etc. It can track and investigate the sales data of competitor listings, discover new niche products, explore keywords, etc.

8. Data Pulse

Data Pulse is a data selection and operation analysis tool tailored for Amazon sellers. Using Data Pulse, you can gain insight into market trends, monitor various data, increase traffic and understand operational effects, so as to successfully create the hottest products on Amazon.

9. Templus

Templus is an Amazon big data statistics and analysis tool with automated report export, order management, real-time monitoring, and full-dimensional data statistics across accounts and sites. It also uses WeChat and SMS to report sales, after-sales rate, follow-up sales, account quality, ranking, FBA return and other functions. Templus is currently developing functions such as automatic price adjustment, keyword research, and keyword ranking monitoring.

10. TrendsAmazon

A software that is convenient for sellers to do Amazon research. Research the historical price information of the product, the number of customer reviews, the percentage of favorable comments, the number of sellers, the scores of various product information, the comprehensive score evaluation, etc., which can help sellers do research more conveniently.

This is the sharing of cross-border e-commerce operation data tools. Cross-border e-commerce sellers in need can understand and use them as appropriate. A cross-border e-commerce operation tool that meets your needs will make you get twice the result with half the effort.

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