首先要明白,跨境电商分2个方向,一个是出口跨境电商,一个是进口跨境电商。出口跨境电商如何做?1. 入驻亚马逊、虾皮等这些平台,直接通过平台将货物卖到国外去2. 自建官网,通过google ads或者seo、facebook等平台优化官网页面,让消费者能够直达官网购买,在国外官网订单可以占到40%的额度。大体方向就是上面两个方向,各有优势各有缺点,要做出口跨境电商的朋友可以同时开展。如何做出口跨境电商不是本文重点要描述的内容,只是精简的介绍方向。进口跨境电商才是风头,这才是重点。
2018年第一届中国进口博览会和2019年的第二届进口博览会的召开,也是国家向进口消费型国家转变的一个佐证。其实从2013年开始,进口跨境电商就是一个不断放大的市场,国家第一批开通了试点口岸“上海、杭州、宁波、郑州、重庆、广州、深圳”,第二批由开放了二十几个口岸,去年开通了第三批,进口开通了第四批,截止目前大概有40多个城市都开通了跨境电商业务。从国家开放的力度看,针对进口跨境电商政策是不断推出,这是国家从出口贸易型向进口消费型国家转变的重要方向。其实从2013开始,就有大量的商家已经成功开展了进口跨境电商业务。大黄蜂科技是从2014年开始,帮助商家搭建完整的跨境电商业务系统,截止目前成功的帮助上千家企业完成了业务搭建和跨境电商系统服务。
2019年国家针对跨境电商进行大力扶持:
1、把个人购买额度从原来的没单不超过2000,改为不超过5000,年度2万改为了2.6万额度。
2、把跨境电商进口增值税从16%降低为13%,同时打7折,大部分的跨境电商商品税率从11.2%变为了9.1%通过这两大措施,让消费者可以购买更多的东西,同时能够节省税费,所以从2019年开始有大量的商家开始做进口跨境电商业务了。如何做进口跨境电商呢?根据大黄蜂科技总结国家政策和地方上的不同保税仓政策,大致需要以下条件:
1、需要一个国内企业2、国内企业需要进出口权3、需要相关销售资质,销售食品需要食品经营许可证,销售保健品需要保健品的许可证4、需要一个海外公司作为货权人供货5、需要一个电商平台6、需要进口跨境电商报关系统7、选择1个跨境保税仓以上这些是做进口跨境电商必须的几个要素,大黄蜂科技可以帮助企业完成这7项服务,不管是国内企业注册,还是资质办理、还是电商平台搭建、还是进口跨境清关系统,大黄蜂科技都可帮商家办理完成。之前有大量的企业在做一般贸易的业务,俗称大贸,这类商家如何做进口跨境电商?其实非常简单,因为具备进出口权,资质够用,就可以立刻开始,大概1周左右时间,就能够做跨境电商,就可以做原来一般贸易不容易备案的商品,直接卖给国内消费者。
First of all, we must understand that cross-border e-commerce is divided into two directions, one is export cross-border e-commerce, and the other is import cross-border e-commerce. How to do export cross-border e-commerce? 1. Enter platforms such as Amazon and Shopee, and sell goods abroad directly through the platform 2. Build your own official website, optimize the official website page through Google ads or SEO, Facebook and other platforms, so that consumers can go directly to the official website to buy, and orders from foreign official websites can account for 40% of the amount. The general direction is the above two directions, each with its own advantages and disadvantages. Friends who want to do export cross-border e-commerce can carry out both at the same time. How to do export cross-border e-commerce is not the focus of this article, but just a concise introduction to the direction. Import cross-border e-commerce is the limelight, and this is the focus.
The convening of the first China International Import Expo in 2018 and the second China International Import Expo in 2019 is also a proof of the country's transformation into an import consumption country. In fact, since 2013, import cross-border e-commerce has been a market that is constantly expanding. The country opened the first batch of pilot ports "Shanghai, Hangzhou, Ningbo, Zhengzhou, Chongqing, Guangzhou, Shenzhen", the second batch opened more than 20 ports, the third batch opened last year, and the fourth batch opened for imports. So far, more than 40 cities have opened cross-border e-commerce businesses. Judging from the strength of the country's opening up, policies for import cross-border e-commerce are constantly being introduced, which is an important direction for the country to transform from an export-oriented country to an import-consuming country. In fact, since 2013, a large number of merchants have successfully carried out import cross-border e-commerce business. Bumblebee Technology has been helping merchants build a complete cross-border e-commerce business system since 2014. So far, it has successfully helped thousands of companies complete business construction and cross-border e-commerce system services.
In 2019, the country will vigorously support cross-border e-commerce:
1. The personal purchase limit is changed from no more than 2,000 per order to no more than 5,000, and the annual 20,000 is changed to 26,000.
2. Reduce the import value-added tax of cross-border e-commerce from 16% to 13%, and give a 30% discount. The tax rate of most cross-border e-commerce products has changed from 11.2% to 9.1%. Through these two measures, consumers can buy more things and save taxes at the same time. Therefore, a large number of merchants have started to do import cross-border e-commerce business since 2019. How to do import cross-border e-commerce? According to the summary of national policies and different local bonded warehouse policies by Bumblebee Technology, the following conditions are generally required:
1. A domestic enterprise is required 2. Domestic enterprises need import and export rights 3. Relevant sales qualifications are required. Food sales require a food business license, and health products sales require a health product license 4. An overseas company is required as the cargo right holder to supply goods 5. An e-commerce platform is required 6. An import cross-border e-commerce customs declaration system is required 7. Choose 1 cross-border bonded warehouse The above are several necessary elements for import cross-border e-commerce. Bumblebee Technology can help enterprises complete these 7 services, whether it is domestic enterprise registration, qualification handling, e-commerce platform construction, or import cross-border customs clearance system, Bumblebee Technology can help merchants complete it. Previously, there were a large number of companies doing general trade business, commonly known as big trade. How do these businesses do import cross-border e-commerce? In fact, it is very simple, because you have import and export rights and sufficient qualifications, you can start immediately. In about a week, you can do cross-border e-commerce, and you can sell goods that were not easy to register for general trade directly to domestic consumers.