When opening a store on Amazon, you do not need a public account, whether in the first or second instance.

How to open a store on Amazon:

1. Log in to Amazon's official website and find the global store;

2. Click "Open a store now" in the upper right corner of the homepage or the lower part of the page, click "Register now", and then select "Site";

3. Create an account: Fill in an email address that has not registered any Amazon site account (including seller and buyer accounts) in the Email column, then confirm the password and create your account;

4. Seller Agreement: The legal name needs to be filled in with the company's full name in the company's business license or the name on the ID card, and it should be expressed in pinyin;

5. Seller Information: Fill in the address and store name on the company's business license, pay attention to fill in from small to large, in English or pinyin, select China, enter the mobile phone number, and click text me now;

6. Credit card information;

7. Business information and product information: Here you need to fill in the product category to be uploaded, generally all that can be selected are selected;

8. Perform two-step verification, log in to the platform, enter your mobile phone number, receive a verification code, and fill in the verification code for verification, enter your backup mobile phone to receive the verification code, and fill in the verification code for verification. Amazon store opening information: Currently, both Chinese individuals and corporate identities can register and open stores on Amazon. You need to prepare the following registration information:

Dual currency credit card (deduct the store monthly rent, it is recommended to use VISA or MasterCard dual currency credit card);

2. Independent computer and network (clean, have not logged into the Amazon seller account, nor have you logged into the buyer account);

3. E-mail (Note: Computers, networks, and e-mail are recommended to be dedicated to dedicated numbers and lines. E-mail should not be mixed with other channels such as eBay. It is recommended to use Outlook, Hotmail, QQ mailbox, etc. It is not recommended to use NetEase mailbox) If you apply through an Amazon investment manager, you also need to prepare the following information in advance (mainly for enterprises):

4. Scanned copy of the business license of the enterprise (either Chinese or Hong Kong companies are acceptable).

Additional information is required to register on Amazon Europe:

1. Personal bills (bank bills/communication bills/water, electricity, gas bills, etc., which require personal name and address, for the latest three months);

2. Business bills (bank bills/communication bills/water, electricity, gas bills, etc., which require company name and address, for the latest three months);

3. Scanned copy of passport or ID card + household registration page;

4. Other information required by Amazon. If you are doing European overseas warehouses or FBA, you will also need a VAT tax number. In fact, it is not difficult to open a store on Amazon. As long as we prepare the information and then follow the process to settle in, it will be fine. However, we need to remind everyone that Amazon prohibits one person from opening more than one store, and merchants should pay attention to this!