1. What materials are needed to register on Amazon Europe

1. Which countries are there on Amazon Europe

Amazon Europe covers five countries: the UK, France, Germany, Spain, and Italy. In other words, Amazon sellers can register on Amazon Europe with one European joint account and operate five countries' sites at the same time, which is simple and convenient.

2. What materials are needed to register on Amazon Europe

(1) Email address

(2) Company information (Mainland China, Hong Kong, and Macao, provide company name, address, and registration number)

(3) Contact information (name, contact information)

(4) International dual-currency credit card (Visa, MasterCard, not limited to banks)

(5) Collection account (p card, WF card, other collection account)

(6) Provide a mobile phone number to complete the registration verification.

II. Basic Fees of Amazon Europe

1. What are the account types of Amazon North America

There are only two types of Amazon accounts: Professional and Individual. The two plans can be converted to each other, and there are slight differences in fee structure and function usage rights. It should be noted that the Professional Selling Plan is not only for companies, and the Individual Selling Plan is not only for individuals. Both plans are open to users with both corporate and personal identities.

2. What is the difference in fees between the two account types?

Take Amazon UK as an example

(1) Fee structure

Professional Selling Plan Fee = Monthly Rental + Sales Commission

Individual Selling Plan Fee = Per-item Fee + Sales Commission

Note:

1. The fee standard takes Amazon UK as an example

2. Sales Commission. The sales commission paid by the seller for each item sold

3. Monthly Rental. Amazon website usage fee, charged monthly. You can check the relevant monthly rent reduction preferential policies on the Amazon website.

3. Is it suitable for new sellers to register as an individual or a company?

If the seller aims to engage in global business and expand brand influence, it is recommended to register in the name of the company and become a professional sales plan, that is, a professional seller account.

3. Registration process of Amazon European Station

The registration process is briefly described as follows:

1. Log in to Amazon's official website http://gs.amazon.cn to register, and select the European station to register

2. Enter the registered email address, then create a password and enter other relevant information.

3. Enter the country where the company (individual) is located, read and accept the relevant agreement

4. Enter the company contact information

5. Enter the main contact information

6. If it is a company registration, enter the company beneficiary contact company other than the main contact

7. Add the credit card account and information that can be traded in foreign currency

The registration process is as follows:

1. Log in to Amazon Global Selling

Log in to https://gs.amazon.cn/ , click "Open a store in Europe"

Then jump to the European site page and click "Open a store now" (if you want to open the entire European site, remember to check)

2. Create an account

Enter your name, email, password and other information, then click Next

3. Fill in the legal company name

After the account is created, you will jump to the next page. After filling in the relevant information, click "Agree and Continue"

Fill in the legal company name (in English or Pinyin)

4. Registration Overview

Click "Change" and you can choose the service items yourself. For example, if you plan to ship the goods yourself and do not need Amazon logistics, you can uncheck it and save it.

Then complete the "unfinished" items

4.1 Fill in company and contact information

Click "unfinished"

Fill in information and save

4.2 Fill in primary contact information and save

4.3 Fill in billing information (credit card information) and save

4.4 Verify phone number

You can choose SMS or phone verification

Click Continue after completion.

After the information is filled in, there will be a "Completed" prompt

After the above operations are completed, the seller has completed all registration steps. After logging in to the seller platform, the seller still needs to complete the beneficiary information and the receiving bank account information, otherwise it will not be able to sell normally.

2. Amazon KYC Audit Assistance

During the process of completing the KYC audit, our seller support team will provide full assistance. You can communicate with the seller team about the audit related matters through the KYC audit log Account Verification Support created by the seller team in "Manage Your Problem Log" in the seller platform.