There are two operation modes for cross-border e-commerce

The first is the distribution mode without source

Distribution is more popular in the early stage of the platform. During the growth period, merchants who distribute goods are very popular because the platform needs more SKU products to attract buyers. Distribution is the best and fastest way to grow. Distribution as a business model also has advantages and disadvantages.

Advantages: It is simple and easy to operate for novices. You only need to upload new products every day and make probabilistic orders. For example, a large shopping supermarket has thousands of products. You will buy one of them as long as you go in. But a small store has only a few products, and most people don't have what they want.

Disadvantages: The workload is large and ERP assistance is needed. Because it is impossible to edit one by one, auxiliary software is needed to distribute a large number of new products. This workload will be a little larger, and you may feel more irritable if you do it every day. You may lose patience in the early stage of entrepreneurship, and you may lose confidence if you lose patience.

The second refined operation model

Advantages

1. Focus on the refined operation of single products, and make them hot-selling. If you select products carefully, you only need dozens of them.

2. Conduct data analysis on the products to analyze whether this product is liked by most people. The products summarized by the analysis have a higher chance of becoming hot-selling products.

3. It is necessary to prepare stocks. When we are ready to create this product, we must consider: cost advantages, product selling points, product advantages. If this product is suitable for this market, we can use various methods to promote it.

In the refined operation, when our store products are formed, the subsequent pressure will be less. In the early stage, we only need to create our own hot-selling products. In the later stage, the workload is small, and we only need to watch the store data every day.

Disadvantages

1. The data analysis ability of the operator is relatively high. A newbie does not understand the market and the product, and has never done business before, including the thinking of drainage, product creation thinking, and the advantages of the activity. If you don't understand these, then you may upload junk products, and you can't make it a hit.

2. The backlog of inventory requires a relatively high capital requirement. If you want to quickly make this product a hit, you must ship it quickly, because the fast shipping speed has a weighted explanation for whether the rising trend of this product is steep. If you ship quickly, the cost is low, the data analysis is accurate, the platform needs it, and the competition is not very fierce, then your product will explode

Fine product selection is a very big technical job. You must have the accumulation of experience. It is not that you start investing when you think that this product can explode. This requires a lot of promotion costs, the cost of backlog goods, and labor costs. To operate is not necessarily as you think it will soar into the sky. This is not very realistic. You need data analysis, experience accumulation, and visual judgment.

I think if you are a newbie in cross-border business, I suggest you start with distribution and then gradually move to refined operations, step by step