1 Individual sellers need to pay certain fees to open a store on Amazon, but the fees are not high compared to other platforms. The specific process includes registering an account, selecting product categories, creating product information, uploading product images, setting pricing and shipping costs, etc.

2 In addition, individual sellers need to abide by the rules and policies of the Amazon platform when opening a store, such as operating in good faith, ensuring product quality, and timely delivery, etc., in order to provide a good consumer experience and obtain more positive reviews and business opportunities.

3 If you want to increase sales and increase exposure, you can choose paid promotion, participate in Amazon's promotional activities, or independently operate social media to promote and sell. It should be noted that these additional marketing methods may also require further expenses.