1. Register an account, analyze the platform form, and select products according to the actual situation;

2. Solve account association security issues and multi-account operation skills

3. Backstage related settings (6 sections of orders, performance, settings, data, promotions, customer service, etc.), payment settings

4. Upload products (individually, batch upload)

5. Receive order shipments, platform assessment store performance standards

6. Account data optimization and analysis

7. Platform built-in

FBA

Logistics charges, usage precautions

8. Sellers understand buyers' shopping habits, front-end buyer operation display

9. Follow-up and anti-follow-up techniques

10. In-depth exploration of existing red ocean markets and unknown blue ocean market development techniques

11. Detail interface optimization (Amazon has no store concept and no instant messaging tools)

12. Pay-per-click bidding optimization

13. Analysis and explanation of various promotional activities (coupons, free shipping, buy one get one free, etc.)

14. After-sales service (focused on maintaining existing customer relationships, secondary sales, development)

15. Platform 2

16. After-sales service (refund and return processing)

17. Other after-sales precautions, secondary follow-up service

18. Combined with the operational marketing techniques in the early stage of the course, optimize accounts and products to enhance conversion rates

19. After the explanation of on-site marketing, conduct off-site traffic marketing teaching, combining on-site + off-site traffic

20. After learning the basic practical operations and advanced operational marketing content of the course, teach students to create brands and build teams. Brands are in the team, and talents are the foundation.