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How to fill in the name of the Taobao Express promotion plan?

| 6Person Answer

第一步:登陆直通车自助系统

第二步:点击“新建推广计划”按钮

方法一:

点击“首页”——点击中间“新建推广计划”。

方法二:

点击“推广计划”——点击“标准推广”——“新建推广计划“。

第三步:拟写一个“推广计划名称”

第四步:点击“保存并继续”,一个新的推广计划创建完成

提示:目前账户一般可创建4个标准推广计划。一旦新建无法删除,但您可通过“修改推广计划名称”、“暂停推广”、“参与推广”等操作,对推广计划进行管理,不会给您的推广带来影响。

修改淘宝直通车推广计划名称

您可以通过修改推广计划名称,来更好分类管理您的推广宝贝,例如根据推广的策略将推广计划分别改名“爆款主推”“辅助推广”等。

方法:点击推广计划名称旁的小铅笔来进行推广计划名称的修改

进入您的淘宝直通车推广计划

Professional answer

P

电商老兵

我们唯一且一辈子要做的事,就是告诉你电商这点事

Step 1: Log in to the Express Self-service System

Step 2: Click the "Create a Promotion Plan" button

Method 1:

Click "Home"-click "Create a New Promotion Plan" in the middle.

Method 2:

Click "Promotion Plan"-click "Standard Promotion"-"Create a New Promotion Plan".

Step 3: Write a "Promotion Plan Name"

Step 4: Click "Save and Continue" to create a new promotion plan

Tip: Currently, an account can generally create 4 standard promotion plans. Once created, it cannot be deleted, but you can manage the promotion plan through operations such as "Modify Promotion Plan Name", "Pause Promotion", and "Participate in Promotion", which will not affect your promotion.

Modify the name of the Taobao Express Promotion Plan

You can modify the name of the promotion plan to better classify and manage your promotion products. For example, according to the promotion strategy, the promotion plan can be renamed "Hot Sale Main Promotion" and "Auxiliary Promotion".

Method: Click the small pencil next to the promotion plan name to modify the promotion plan name

Enter your Taobao Express promotion plan

微电商达人

小微意见领袖创业达人先行者,专注垂直领域电商平台解读。

1 The name of the promotion plan needs to be named according to the specific product or service being promoted, and it should be targeted and easy to understand.

2 The name of the promotion plan needs to reflect the characteristics of the product or service, and it should be attractive, able to attract target customers to click in, and make purchases or learn about the product or service.

3 For example, if it is a cosmetic product for women, you can add "Beauty is Unlimited, All in the Cosmetics Exclusive Promotion Plan" to the name of the promotion plan, which not only reflects the characteristics of the product, but also has the appeal of discovering potential customers.

电商运营

淘宝天猫运营知识,电商资讯,电商干货(美诗妮运营-琪琪)

1 The name of the promotion plan needs to be named according to your promotion purpose and product type. If the name is not appropriate, it may affect the promotion effect.

2 When filling in the name, you can consider starting from the brand, product attributes, promotion purpose, audience characteristics, etc., and choose a name that is easy to remember and can accurately express the promotion purpose.

3 For example, if your product is cosmetics, you can name it "Meifutang Cosmetics Direct Train Plan" to emphasize the beauty effect and brand image of the product; if the promotion purpose is to increase sales, you can name it "Sales Growth Plan" and so on.

微电商达人

小微意见领袖创业达人先行者,专注垂直领域电商平台解读。

1 The name of the promotion plan needs to be named according to the specific product or service situation, and factors such as target users, product characteristics, and marketing strategies need to be considered.

2 The name of the promotion plan can include the name of the product or service, or it can be named in combination with keywords or specific marketing slogans to attract the attention of target users.

3 At the same time, when filling in the name of the Taobao Express promotion plan, it is necessary to follow the relevant regulations and requirements of Taobao Express to ensure that the name is compliant and standardized.

电商科技达人

一直忘记告诉你、我有多么幸运遇见你!!!

1 The name of the promotion plan needs to be designed according to the product, promotion purpose and promotion channel, so it is impossible to give a unified answer to what the name is.

2 You can give a concise and clear name based on the attributes of the product and the target audience, such as "xxx products work together for life", "Easily create a better life", etc.

3 At the same time, it is necessary to pay attention to the name not being too long to avoid occupying too many advertising spaces, and at the same time it needs to be consistent with the content of the advertisement to increase the click-through rate and conversion rate.

电商科技达人

一直忘记告诉你、我有多么幸运遇见你!!!

1 You need to fill in a precise and attractive promotion plan name that meets the promotion goals.

2 When filling in the name of the promotion plan, you need to consider the characteristics of the promoted product, the target audience, the competitive environment, etc., and choose a name that can accurately describe the promotion content and attract the target audience.

3 For example, for the promotion of consumer products for female users, you can choose a name that is attractive and related to the target product, such as "Beauty starts from the beginning", "Start from the skin, take care of your beauty", etc. At the same time, you need to be careful not to use false or exaggerated promotional terms to avoid misleading or causing user disgust.

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