The name can be determined according to the business content and style, and can be named according to the following principles:

1. Simple and easy to remember: The name should be simple, easy to understand, and easy for people to remember.

2. Brand positioning: The name should be consistent with the brand style and positioning.

3. Uniqueness: The name should be creative and unique to attract customers' attention.

4. Integrity: The name must comply with legal provisions and must not involve illegal acts or social morality. Opening a Taobao online store involves many matters, and you need to consider product selection, sales strategy, customer service and other aspects. If you can do better in these aspects, you are more likely to attract more customers and increase revenue. In addition, the marketing of the online store is also very important, and you need to use various marketing tools and social media appropriately to promote your store.