淘宝美工的岗位职责:
1.负责所辖淘宝店铺的首页、内页、以及精准营销排版和各类促销活动的视觉规划和视觉实现;
2.配合运营和项目负责人实现各种视觉效果的呈现;
3.塑造店铺的品牌形象,打造品牌的权威性和安全性;
4.加强对淘宝视觉营销学的自我学习,提升图片的制作实力以及系统的视觉规划能力;
5.开发创意视觉方案,深度挖掘各类产品卖点,以及制定标准化的视觉展现形式,引导消费者实现产品交易,提升品牌影响力。 (不同公司对美工岗位的要求略有不同)
Taobao artist job responsibilities:
1. Responsible for the visual planning and visual realization of the homepage, inner pages, precision marketing layout and various promotional activities of the Taobao store under its jurisdiction;
2. Cooperate with the operation and project leaders to realize the presentation of various visual effects;
3. Shape the brand image of the store and build the authority and security of the brand;
4. Strengthen self-study of Taobao visual marketing, improve the production strength of pictures and the ability of systematic visual planning;
5. Develop creative visual solutions, deeply explore the selling points of various products, and formulate standardized visual presentation forms to guide consumers to realize product transactions and enhance brand influence. (Different companies have slightly different requirements for art positions)