淘宝直通车智能计划可以在后台开启,选择计划类型为智能竞价,设置出价策略和投放位置,系统会根据数据自动调整出价,提高转化率和ROI,实现更好的广告效果。
同时,需要提前准备好店铺的素材和精准的关键词,将宝贝与目标受众匹配,提升曝光和点击率。提醒:为了获得更好的效果,建议平台调整出价后,及时进行手动干预。
The Taobao Express Smart Plan can be started in the background. Select the plan type as smart bidding, set the bidding strategy and placement, and the system will automatically adjust the bid according to the data to improve the conversion rate and ROI and achieve better advertising results.
At the same time, you need to prepare the store's materials and accurate keywords in advance, match the product with the target audience, and increase exposure and click-through rate. Reminder: In order to obtain better results, it is recommended to manually intervene in time after the platform adjusts the bid.