1. Daily Specials. Daily Specials have very low requirements for the reputation of the store. As long as the reputation of the Taobao store reaches the three-heart level and the store has been open for 90 days, and the number of successful orders in the last 30 days is greater than or equal to 10, it can meet the requirements of Daily Specials. Sellers must plan in advance. After all, people who come in for daily specials have a strong desire to buy when they see cheap things. This marketing activity is a good choice for small and medium-sized sellers.

2. Taobao rush. Taobao rush has different activities for different categories. Most of the activities require activity fees. The reason why Taobao rush is so popular is that the traffic of the activities is also huge, but the threshold is relatively high, and the review method is also relatively strict. Small and medium-sized sellers should operate their stores well and strive to sign up for Taobao rush as soon as possible.

3. Taobao Juhuasuan. The traffic level is in the tens of millions, so the threshold for such an activity must not be low. At present, Juhuasuan is divided into basic investment promotion, single product group, mass sales group, Juyoupin, brand group, global selection, etc. Juhuasuan charges merchants some deposits and activity fees, and the price is not low, so many sellers are unable to catch up with Juhuasuan's activities due to their own lack of strength.

Fourth, clearance. Compared with daily specials, clearance has a higher threshold for sellers, but the traffic and time of the activity are also incomparable to daily specials. The activity time of single product clearance is one month, so the display of the product will be very huge, while the daily specials only last for one day.