First, the basic expenditure network fee and electricity fee.

Many sellers often ignore the network fee and electricity fee. The following is a seller's calculation: the network fee for one year is 1,200 yuan, an average of 100 yuan per month, and the electricity fee is 3.5 yuan per day. According to this calculation, the network fee and electricity fee for one month are 200 yuan. Of course, if there are multiple employees, routers can be used.

Second, express postage

Sellers know that the current postage is rising, and many buyers also want free shipping, but as a seller, you must calculate the postage. The current general mail is basically within 7 yuan per kilogram. In addition, the cost of express delivery is also high. Most of them charge 10 yuan for shipping. Sellers can free shipping for an event, but they have to cut 1/2 of the profit for express delivery. Therefore, sellers must consider the cost of shipping, contact local express companies, and establish long-term cooperation.

Third, packaging costs cannot be ignored

Goods must be well packaged to give customers a sense of respect. Whether the packaging is simple or exquisite, it costs a lot. For example, a watch sells for between 25 and 38 yuan. The purchase price of a watch is less than 20 yuan, but the watch packaging box costs 1.5 yuan, and you have to add wrapping paper and transparent tape.

Fourth, stable supply

To open an online store on Taobao, you must first find a stable supply. The cost of purchasing depends on what you sell. In short, as long as it is not a big brand, you don’t need too much money. But if you plan to sell furniture, you will need a lot of costs, because you must first bring in goods before you can consider opening a store. The loss and damage of consumable items are all included in the cost calculation.

Fifth, the cost of decorating the store

To open a store on Taobao, you need to buy templates in order to attract customers. Ordinary templates cost hundreds of yuan each. In addition, you must pay a certain deposit, which must be recorded in the cost. No matter what kind of store it is, like a physical store, it needs to be decorated. When customers browse the store, they must first be attracted by the exquisite storefront. If you want to be more professional, you must hire an artist. But if the store owner wants to save costs, he can be a customer service representative himself, which can save the cost of hiring employees. In addition, the risk of purchasing goods must be considered, that is, the situation where the goods cannot be sold, so you must be discerning when purchasing goods, and you cannot purchase too many goods at a time to cause backlogs.

Sixth, miscellaneous expenses for opening a store

Opening a store on Taobao is not that simple. In order to take pictures of the goods and upload them, you must have a digital camera, which costs at least 2,000+ to buy. You can only take good photos with a studio, and the price of a studio is about 250--650. In addition, the shooting equipment must also include a tripod, background paper and subject items, which cost a total of about a few hundred. Finally, there is the travel fee, which must be included regardless of the distance.