It is difficult to do business on Taobao now. Because the market competition on Taobao is becoming more and more fierce, the number of sellers has shown explosive growth, and many Internet giants have also begun to enter the e-commerce market, making it difficult for sellers to obtain traffic and exposure opportunities, while the costs and risks are also increasing. However, for sellers with strength and experience, Taobao is still a huge market opportunity, and they can still win through advantages such as good product quality, differentiated marketing strategies, and customer service. In addition, sellers can actively expand other e-commerce platforms and channels to seek diversified growth opportunities.

1. Taobao is not easy to do business now.

2. There are three reasons: First, Taobao is highly competitive, with a large number of similar products, similar marketing methods, and weak differentiation; second, the platform has higher and higher requirements for sellers, and they need to meet various requirements stipulated by the platform, such as praise rate, after-sales service, etc.; third, the change in consumer shopping habits, most consumers prefer known brands and large sellers on the platform, making it difficult for small sellers to obtain traffic and attention.

3. However, if you have a unique positioning and product, high customer loyalty and reputation, and the ability to operate in a refined manner, you can still achieve success on the Taobao platform.

The current e-commerce environment is relatively stable. As long as individuals choose the right normal usage items to attract users to retain, and the price of the product itself is relatively cost-effective, it will have a great impact.