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Does Taobao live broadcasting violation affect the store?

| 4Person Answer

影响店铺

严重违规属于b类违规,扣0分未达到执行节点,纠正违规行为后不会对店铺造成影响。

1、无人播—降权、7-30天停播。如果你有机会开通了直播的权限,但你的直播是随意的,不顾及直播效果的,那么你可就踩在了红线上了。

例如:只在直播间放放音乐,但是直播间是没有主播的,像这样的情况是比较严重的,如果被处罚几次之后,还是不改,那么就会直接封号。

2、出现有关的号码、二维码等—7-30天停播、封号。那么在直播过程中有买家索要以上联系方式怎么办 记住主播在直播过程中是绝对不能讲出来的,解决方法一种是不回另一种直接拒绝。既然我们使用了人家的平台,就得维护人家的利益。

3、在播的过程中不停地玩、不说话—降权,既然是最忌讳就是不说话,主播不说话那还能叫直播吗 那么出现这种情况,可能也是因为观看人数比较少,主播提不起状态,理解归理解,但是别人不都是这么走过来的嘛。

Professional answer

P

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Affect the store

Serious violation belongs to Class B violation, and the deduction of 0 points does not reach the execution node. After correcting the violation, it will not affect the store.

1. No one broadcasts - demotion, 7-30 days suspension. If you have the opportunity to open the live broadcast permission, but your live broadcast is casual and does not take into account the live broadcast effect, then you have stepped on the red line.

For example: only playing music in the live broadcast room, but there is no anchor in the live broadcast room. Such a situation is more serious. If it is punished several times and still does not change, then the account will be directly blocked.

2. The appearance of related numbers, QR codes, etc. - 7-30 days suspension and account blocking. So what should I do if a buyer asks for the above contact information during the live broadcast? Remember that the anchor must not tell it during the live broadcast. One solution is not to reply and the other is to refuse directly. Since we use other people's platforms, we must protect their interests.

3. Playing non-stop and not talking during the broadcast - demotion. Since the most taboo is not talking, can it still be called a live broadcast if the anchor does not talk? This situation may also be because the number of viewers is relatively small, and the anchor cannot get up the state. I understand it, but haven't others gone through this?

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Violations in Taobao live broadcast rooms will not affect the store. Only the live broadcast room will be blocked and the points will also be deducted for the live broadcast room, but it has nothing to do with the store and will not affect the store. Besides, many live broadcast rooms on Taobao are live broadcasters who bring goods. If the status of the live broadcast room will affect the store, other people will not dare to let other live broadcasters bring goods. As long as the store has no violations and has not been complained, there will be no problem.

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If Taobao live broadcasts violate regulations, it will have some impact on the store to a certain extent. From a minor warning to a 7-day ban, serious violations will be immediately cleared.

1. Let's start with the live broadcast rules and talk about the taboos of Taobao live broadcasts. That is, there should be no skylight during the live broadcast, that is, the host is not on the scene, and then plays music or puts a picture to make up the number. This kind of live broadcast operation will be punished by the official platform, with a minimum of 3 days and a maximum of 7 days and a month.

2. During the live broadcast, the official Taobao platform also has regulations on the content of the live broadcast. Pornographic, gambling and drug information cannot appear, and female users cannot wear too revealing clothes during the live broadcast. If such violations occur, the anchor’s account will be permanently blocked.

3. During the live broadcast, there cannot be links to other websites, such as WeChat account information, or guidance to place orders offline and join groups, etc. The platform will also block the account if these contents appear, for a minimum of 7 days, a maximum of 3 months or permanent blockage.

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Violations of Taobao live broadcasts will definitely affect the store. Because the Taobao live broadcast platform will limit your flow if you violate the rules. The flow limit will lead to a decrease in the flow of people to your store, and the transaction volume will also decrease accordingly. Taobao is a very strict brand, so it is best not to have violations. It is easy to have a store blocked. But if the live broadcast violates the rules, it will not necessarily be blocked. It depends on the specific situation.

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